Archives for “Advertising”
I have seen monumental suffering housed in women’s bodies. I have seen teenage girls watch their mothers starve, deny and hate themselves, call their distorted ideas about food “will power.” I have seen these mothers teach this language to their daughters, usually unintentionally. I have seen vomit in toilets across America. . . I have [...]
Note (1/21/10): I created some new ads and wrote a post about a new REI campaign, “Rethink Living.” Disclaimer: I still don’t quite understand semiotics with its use of signs and how I can connect that to a retail catalog/website. I do understand that meaning is gathered by context and relationships rather than pure denotation. REI’s predominantly [...]
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